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Showing posts from June, 2015

A Big Bold Beautiful Woman Wants Handcrafted Jewelry That's BIg Bold & Beautiful Like Her

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A plus-sized jewelry lover may wander from booth to booth at an arts and craft show before she finds a single piece of jewelry she wants to wear. You can be the one who gives her what she wants.

What does she want? A big beautiful woman wants jewelry that's big, bold and beautiful, just like her. Unfortunately, most handcrafted jewelry designers cater to the petite modelesque women portrayed in fashion magazines. I'm guilty too. I've been known to make standard 7-inch bracelets and 16-inch chokers, but these “norms” are far from normal.


Go Bigger and Bolder

You don't have to change your jewelry making style to create beaded jewelry for big and beautiful plus-sized customers. Just go bigger and bolder.

If big and bold jewelry is a new venture for you, test the waters. Experiment a few pieces at a time. Take one of your existing beaded designs and make it longer. Create a few plus-sized pieces to add to your inventory and see what your customers think.

You will need to m…